I hope you all had a fantastic new year all things considered. January is always a time to reflect and it got me thinking about my journey so far. ☘️
Cosy Beard started almost by accident in March. I was furloughed and wanted to start a business with the money, but didn't know what to do.
At the time some of my mates were trying to grow beards and the Lockdown beard was a thing. I guess I got a bit carried away as although I can't actually grow a beard yet (I'm only 22) I loved making things!✨
I wanted to evoke an emotion with my brand. Change the stereotype of something intimidating to something safe and comforting. Cosy Beard was born.🔥
I made a lot of mistakes in those early days and nearly gave up a number of times but this wonderful community kept me going. To many people to name check in this post ☘️
The first balm I ever created felt like concrete and the first oil I made smelt like crap 🤣 Through a lot of trial and error I got my 3 unique amazing scents that so many of you love.
I'm so excited for 2021. The sky is the limit. Thank you all again! ❤️
Let me know what you think of our progress in the comments!
Stay Cosy! #staycosy
-Josh
Cosy Beard - Reflecting on 2020
Posted by Joshua Boyd on